Lands is an independent design studio in rural Wexford. Encompassing strategy, visual identity and publication design, the work is defined by a minimal aesthetic and typographic simplicity. The ambition is to create memorable outcomes that always exceed client expectations.
Designer Brian Byrne established the studio after he moved to the countryside in 2016. The surrounding landscape had a profound effect—inspiring the studio name, deepening his connection to the land and heightening his interest in sustainability and environmental protection.
Sustainability is fundamentally about consuming less. A simple way of life without needless things. In a way, this mirrors Brian’s design method—removing the clutter, leaving only the essentials to convey the concept, meaning or idea behind his work.
Brian believes that working towards a sustainable future is a moral obligation regardless of our roles in society. As a designer, he understands the transformative nature of design and believes it will be essential in building a better future. By continuing to learn and work with like-minded people and organisations, Brian hopes to play some part in that transformation.
He recently commissioned ‘Sustainability by Design’ a series of articles for the 100 Archive. In 2022, he completed a Master’s Certificate in Design for Sustainability and the Circular Economy run by TUS and LSAD.
—Editorial team member of the 100 Archive
—Member of the Act Now Collective
—Steering group member Design Declares Ireland
ClientsAct Now Collective
Climate Alarm Clock
Courthouse Arts Centre
Doyle & O’Troithigh
Irish Environmental Network
O’Driscoll Lynn Architects
Robert Bourke Architects
Stop Climate Chaos
Wexford County Council
Wexford Library Service
ContributorsAlex BradleyColin CarthyC+R PrintDoggett PrintJames ForbesHubert Book BindingKilmartin PrintLucy PowerPlus PrintShane ByrneSte MurrayThink Print